Video: Brands of Aviator Sunglasses

September 7, 2010 | Filed Under Neat Videos | Leave a Comment

Great Vision for Aviators

The flyspeck on the windscreen becomes an approaching aircraft on a collision course in mere seconds; a missed symbol on a map or a runway sign turns into a mortal calamity; a simple error in reading an instrument is a life and death matter in moments. Is it any wonder that issues related to vision are of paramount interest whenever aviators gather? Their own lives and the lives of many others depend on their vision and on their ability to meld visual information, knowledge and experience into quick, effective action.

Eyecare professionals (ECPs) need to understand the unique problems of aviators’ vision, yet few of them have much in-depth information or experience with the special visual and eyewear requirements of aviation. Correct frame choice, break resistance, absorptive properties, color recognition, glare and UV protection, anti-reflective properties, adaptation problems, contact lens use and presbyopia and its correction are only a few of the issues that should be given special consideration when designing eyewear for aviators.
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August 24, 2010 | Filed Under Featured, News & Articles | Leave a Comment

FDTV – New Vision Video Hub Goes Live

Austin, Texas – The owners of FramesDirect.com, the online leader in eyeglasses, sunglasses, contact lenses and eyewear sales, are pleased to announce the launch of their new vision and optical information video hub, FDTV.

Videos give web site owners the ability to post news and information in a popular and entertaining format and FramesDirect.com will utilize this media to provide up to date eyewear news, product announcements, press information and more. In addition, FDTV will provide inside information and announcements from FramesDirect.com and the people behind it, including promotions and commentaries from the owners, Dr. Dhavid Cooper and Dr. Guy Hodgson.

Recent additions include tutorials on how to find your eyewear frames size, how to clean your contact lenses and fun with the Face Shape Guide.

“Every day, people around the world want answers to questions about sunglasses, prescription lenses, frames, contact lenses and optics,” said Dr. Dhavid Cooper, CEO. “With the release of FDTV, the video hub for FramesDirect.com, we hope to create an interactive destination where consumers can get answers to their individual questions or find answers to pertinent optical issues.”

“The answers to questions will be given by optical professionals and Dr. Hodgson and I will be involved much of the time providing helpful information where we can.”

“In addition, FDTV will focus on the latest sunglasses and eyewear releases, helpful optical tips and fashion trends,” said Dr. Cooper. “A lot of work has gone into creating the hub, which we believe will soon become the leading source of video optical information on the web.”

Go to http://fdtv.framesdirect.com/ and check out what FDTV has to offer. Viewing options include online or download of the video file. FDTV is iPad friendly, too!

FramesDirect.com is a Texas-based 24-hour/7-day-a-week eyewear store with offices in Houston and Austin that went online in 1996 and currently features over 116,000 products, including designer frames, eyeglasses, sunglasses, prescription lenses and contact lenses as well as a patented online technology for finding eyeglasses, sunglasses and frames.

About FramesDirect.com
Dr. Dhavid Cooper and Dr. Guy Hodgson have been in practice in the Houston area for over 20 years and founded FramesDirect.com in 1996. The company can be reached at 1-800-248-9427.

Want to get these alerts immediately? Just sign up to follow us on Twitter at http://www.twitter.com/framesdirect.

August 19, 2010 | Filed Under Featured, News & Articles | Leave a Comment

In Case You Missed It: Weekly Eyewear & News Updates for 2010-08-14

RT @FreeVisionInfo: Save $20 on #Ray Ban sunglasses over $99 with code 20RAYBAN: http://ow.ly/2oH7v #
RT @tweetmeme Where to see the Perseid Meteor Shower tonight | FramesDirect.com Outdoors Lifestyle.. http://bit.ly/bfPZO2 #
RT @tweetmeme Gulf Fishing Still a Murky Subject | FramesDirect.com Outdoors Lifestyle Blog http://ow.ly/1qNCYC #
Save $20 on #Ray Ban sunglasses over $99 with code 20RAYBAN: http://ow.ly/2oH5v #
Nicky Hayden Ducati Sunglasses http://goo.gl/fb/r4NGt #
Washing lenses with non-ammonia dish washing detergent or store bought lens cleaner is the best way to preserve coatings on lenses #glasses #
FD Employee at the San Fran Marathon http://goo.gl/fb/tp18T #
Updated a post: Goggles Save Lives http://ping.fm/zLGmh #
Yes, Virginia, FramesDirect.com is on MySpace, too. http://www.myspace.com/framesdirect #
Updated a post: Goggles Save Lives http://ping.fm/gcq7A #
Neat video – Care & Cleaning of contact lenses http://www.framesdirectblog.co…..ct-lenses/ #contactlenses #
From the FD Music Blog: Strokes and Lady Gaga Collide: http://ow.ly/2nL5X #
Strokes and Lady Gaga clash at Lollapalooza 2010 http://goo.gl/fb/752SC #
From the Music Blog: : Strokes and Lady Gaga clash at Lollapalooza 2010 http://bit.ly/cxID6S #
Published a new post: Man Rescues Woman from a Submerged Car http://ping.fm/pt6Tm #
New at Binoculars Direct: Name Brand Binoculars Better than Cheapos, just ask San Fran Chronicle http://tinyurl.com/28ebepg #
Video: Frames for a Male with an Oblong Face Shape http://www.framesdirectblog.co…..ace-shape/ #
RT @FreeVisionInfo: From the Blog: Nothing Goes Better with a Pair of Oakleys than a Ducati Motorcycleâ€¦ http://goo.gl/fb/77kww #
Funny caption contest! Win $20 iTtunes or $20 Barnes & Noble gift card: http://ow.ly/2n7rT #
From The Eye Zone Archives: Sunglasses & contact lenses Go Together http://bit.ly/aKYUVz #contactlenses #sunglasses #
Contact Lenses: Choices, Benefits, Buying http://www.framesdirectblog.co…..ts-buying/ #contactlenses #eyewear #
Video: Determining Eyeglass Frame Size http://www.framesdirectblog.co…..rame-size/ #eyeglasses #glasses #frames #
Thanks for following us! Be sure to check out our Facebook page for eyewear news, contests, discounts and more! http://bit.ly/4B89WB #
RT @FreeVisionInfo: From the Blog: MayBach Sunglasses: Luxury Eyewear for the Connoisseur http://goo.gl/fb/tyfpO #
ZZ Top Coming to a City Near You http://goo.gl/fb/hJSZY #
From the Music Blog: : ZZ Top Coming to a City Near You http://blogs.framesdirect.com/…..-near-you/ #
RT @FreeVisionInfo: From the Blog: Weâ€™ve got our HONcode Certification! http://goo.gl/fb/9sG0N #
RT @framesdirect contact lenses help Twilight star Robert Pattinson get into Character | FramesDir.. http://bit.ly/bboD9J #
Saks Fifth Avenue Adding More Selection to Plus Sizes | FramesDirect.com Fashion Lifestyle Blog http://bit.ly/aPf9S1 #
contact lenses help Twilight star Robert Pattinson get into Character http://goo.gl/fb/kHb1U #
Eyewear Product Ratings & Reviews Now Live – http://www.framesdirectblog.co…..-now-live/ #
Saks Fifth Avenue Adding More Selection to Plus Sizes http://goo.gl/fb/KxuHT #
Famous Musician contact lenses http://goo.gl/fb/u5H2S #
RT @FreeVisionInfo: Sweet new video on Aviator Sunglasses: http://www.youtube.com/watch?v=S97c5P3LUTQ #
It's Ray-Ban month! http://bit.ly/cgynxY #RayBan #FramesDirect #
Like #Ray Ban? We carry over 200 of their sunglasses and eyeglasses: http://bit.ly/cgynxY #FramesDirect #
Funny caption photo #contest http://bit.ly/bMX8Og #win #FramesDirect #
Play and you could #win a gift card: http://bit.ly/7Qpx6y #FramesDirect #
We have two #contests going on this week: http://bit.ly/7Qpx6y #FramesDirect #win #
Aviators or Wayfarers? http://bit.ly/cgynxY #FramesDirect #
Very nice review of FramesDirect.com – http://bit.ly/bFG0PE #eyewear #sunglasses #eyeglasses #glasses #
Which do you like more: Aviators or Wayfarers? http://bit.ly/cgynxY #FramesDirect #
From The Eye Zone vault: Ray-Ban Wayfarer Music Video Playlist http://bit.ly/cC5FJk #rayban #sunglasses #eyewear #
Are you connected to us on Facebook? http://bit.ly/5Jfi5a #FramesDirect #
VIP #deal $10 off #DKNY #eyeglasses or #sunglasses http://bit.ly/dtHSvR #FramesDirect #
Like to #win prizes? http://bit.ly/7Qpx6y #contests #FramesDirect #
Try our #contests for this week: http://bit.ly/7Qpx6y #FramesDirect #
Have you guessed the sunglasses shown in the trailer? #win a giftcard: http://bit.ly/7Qpx6y #contest #FramesDirect #
Super cool new collection of Ray Ban Sunglasses –
Ray Ban Rare Prints Sunglasses http://ow.ly/27Iun #rayban #sunglasses #eyewear #
The new Turbo Tuesday Tricky Tinseltown Trailer Trivia #contest is up: http://bit.ly/7Qpx6y #win #FramesDirect #
One of the most popular posts on The Eye Zone: Spotlight on Ray Ban Sunglasses http://ow.ly/27GFb #rayban #sunglasses #eyewear #
Today's Turbo Tuesday Tinseltown Tricky Trailer Trivia Time: http://bit.ly/7Qpx6y #contest #win #FramesDirect #
Funny caption photo #contest http://bit.ly/7Qpx6y #win #FramesDirect #
Like #contests http://bit.ly/7Qpx6y #FramesDirect #
Give us your funniest caption and you'll have the chance to #win a gift card! http://bit.ly/7Qpx6y #FramesDirect #
Have you checked out the Eye Zone? http://bit.ly/dpgHhM #FramesDirect #EyeZone #
Try today's #contest http://bit.ly/7Qpx6y #FramesDirect #
Peanut butter + Pineapple … What can you come up with? Try our new #contest Operation Recipe: http://bit.ly/9LfdXf #
Funny Caption Photo #Contest http://bit.ly/7Qpx6y #FramesDirect #
Our next Twitter Giveaway will be for a pair of Kenneth Cole Reaction KC2095 Sunglasses. Read more about it here – http://bit.ly/8HwDCG #win #
New at GogglesDirect.com: contact lenses & Goggles -Wearing contacts w/ goggles works for lots of sports http://bit.ly/cxFiAO #contactlenses #
Check out these great #Prada #sunglasses: http://bit.ly/diDRq8 #FramesDirect #
Cool color-changing lenses for #sunglasses http://bit.ly/brSwqr #FramesDirect #
Tell us 5 things about you and we'll recommend #sunglasses for you! http://bit.ly/7Qpx6y #FramesDirect #
Tell us five things about yourself and we'll recommend #sunglasses http://bit.ly/7Qpx6y #FramesDirect #
Chance to #win prizes: http://bit.ly/7Qpx6y #contest #FramesDirect #
Tell us 5 things about yourself in a post we'll recommend #sunglasses for you! http://bit.ly/7Qpx6y #FramesDirect #discount #
We have two #contests going on right now on our Facebook page: http://bit.ly/7Qpx6y #FramesDirect #
Harry Potter fans! Today's Turbo Tuesday Tinseltown Tricky Trailer Trivia Time: http://bit.ly/7Qpx6y #contest #eyeglasses #
Turbo Tuesday Tinseltown Tricky Trailer Trivia Time! Harry Potter's eyeglasses: http://bit.ly/7Qpx6y #win #contest #
Did you try our Funny Photo Caption #contest http://bit.ly/bh7C4b Try it out and you could #win a gift card! #
Upload a pic of yourself wearing #eyewear from www.FramesDirect.com and we'll send you a gift card! http://bit.ly/7Qpx6y #
From The Eye Zone Archives: Sunglasses & contact lenses Go Together http://bit.ly/aKYUVz Great info for contact lens wearers about UV rays #
FramesDirect.com Lifestyle Blog Network: RSS feed now available at http://bit.ly/aJa3Lg #lifestyle #eyewear #sunglasses #sports #vision #
Now, these Thierry Mugler 3517 Eyeglasses frames for women are a perfect example of the brand's over the top style http://bit.ly/9FTeN6 #
Storm Trooper wedding: http://bit.ly/bh7C4b #contest #win #
Monday Funny Photo Caption #contest http://bit.ly/bh7C4b Try it out and you could #win a gift card! #
VIP #DEAL $10 OFF #Smith Breakbeat #sunglasses Use #promo code: TWEETBREAKBEAT Exp. 7/5/2010 #

August 14, 2010 | Filed Under Inside FramesDirect.com | Leave a Comment

Video: Frames for a Male with an Oblong Face Shape

August 9, 2010 | Filed Under Neat Videos | Leave a Comment

FreeVisionInfo.com Earns HONcode Certification

Certification Solidifies Vision Information Site’s Credibility as an Online Health Information Provider

Austin, TX August 5, 2010 – FreeVisionInfo.com, the world’s leading online source for vision information, has earned their HONcode certification from the Health On the Net Foundation. This certification solidifies FreeVisionInfo’s credibility as an online health information provider, as well as an established business of legitimate, reliable and professional vision information. Read more

August 5, 2010 | Filed Under Featured, News & Articles | Leave a Comment

Video: Ray-Ban Aviators / Aviator Sunglasses

August 2, 2010 | Filed Under Neat Videos | Leave a Comment

Celebrity Eyewear Sightings for August 2010

Eye Canada - Canadian actor and filmmaker Xavier Dolan (1) in phillip lim style Chloris in green tort

Madonna - Madonna (2) has been seen all over Hollywood sporting shades from her new line, style MDG 6060, from Luxottica

On the Hudson - Kate Hudson (3) wears Robert Marc sun style 719 Read more

August 2, 2010 | Filed Under Celebrity Eyewear | 3 Comments

Ray-Ban’s Rare Prints Augmented Reality

Augmented Reality: What does that term even really mean? Isn’t all reality augmented by the various attributes that distort reality into what it is? Do cigarettes and caffeine count as reality augmenters? In that sense, does sobriety for alcoholics do the same? These are questions that may never be answered, and are probably outright ignored by Ray-Ban, even though they’re hosting an augmented reality experience of their own on their Rare Prints site.

Here’s how the Ray-Ban Rare Finds Contest works:

Rare Print ads have been placed in various magazines world wide, like Rolling Stone and Maxim. After downloading a plug-in from Ray-Ban’s Website, hold one of these ads up to your web cam and you’ll start to see all kinds of nifty graphics unfold on your screen. The screen will then link you to hidden videos and other cool things to watch, and a contest code at the end. The contest code allows the chance to win all sorts of other cool things, like concert tickets, Ray-Ban gear and such. You chances of winning increase the more times you play.

So that’s how Ray-Ban Rare Prints augments reality. You can find out more about it by watching this video below. If I could win anything I wanted from Ray-Ban, it would probably be a pair of polarized Aviators, simply because I’ve always wanted a pair but never could squeeze it in my budget. ~ Carson