Austin Job: Content Manager/Editor
FramesDirect.com, the online leader in eyewear, is looking for a talented content manager/editor/writer to work with the SEO Manager in producing entertaining and informative content for both our on and off-site endeavors.
Duties & Responsibilities:
- Writing and posting articles to multiple blogs about optical topics
- Create engaging web content for top brand catalogs and products
- Writing for social media sites such as Twitter, Facebook
- Manage outsourced content generation when applied.
- Research topics for publication that will drive traffic to the blogs and main FramesDirect.com web site.
- Assist with writing support and respond to requests in a fast and concise manner.
Skills & Requirements:
- One to three years experience in online marketing or other related areas.
- Experience and examples of writing you have done in the past.
- Brand and product copywriting experience.
- Knowledge of social networking websites including MySpace, Facebook and Twitter.
- Must have experience in creative writing. Solid grammar and presentation skills are a must.
- Must be able to work in a creative, fast paced environment and manage your time in an efficient and effective manner.
- Computer literacy and general knowledge of Microsoft Office products is essential.
- Knowledge of ecommerce businesses a plus.
- Experience with WordPress and Joomla.
- General knowledge of organic search engine optimization a plus.
- Must be prepared to office at our Austin office near I-35 & E. Oltorf.
Education:
Bachelors Degree Journalism, Marketing or related field
If you have the required skills as mentioned above, please email a cover letter (including salary requirements) and resume, outlining your experience relevant to our needs for this position. Please be prepared to provide specific measureables regarding your results. Make sure to include your full name within the file name of your resume.
This position is in-house only, in Austin (I-35 and Oltorf). Sorry, no outsourcing or telecommuters need apply.
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Houston Job: Lab Technician
POSITION Lab Technician
LOCATION Houston, TX
COMPANY BACKGROUND
Essilor, the world’s leading ophthalmic company (US HQ in Dallas) www.essilor.com has recently acquired a majority stake in FramesDirect.com www.framesdirect.com. As part of this acquisition Essilor is creating a new stand alone division (E-Commerce Global Business) based in Austin with the objective of rapidly developing FramesDirect’s activity in the US as well as overseas through an aggressive international rollout. Austin is intended to be the Group’s worldwide Internet (B2C) headquarters.
ORGANIZATIONAL CULTURE
The organizational culture at FramesDirect is typical of the early phase of a fast growing organization (start-up) characterized by a highly flexible and reactive management approach focusing on getting business done and supported by a very dedicated staff. FramesDirect’s initial success has been achieved thanks to a deep understanding of the Internet techniques generating large traffic to the company web site and a superior level of customer service assisting the online eyewear consumers at every stages of the purchasing experience.
FRAMESDIRECT’S MISSION STATEMENT
FramesDirect.com is the leading online retailer of eyewear (eyeglasses, sunglasses, prescription sunglasses and contact lenses). The Company’s mission is to leverage the advantages of virtual shopping to create the ultimate buying experience for today’s eyewear consumer.
OUR OPPORTUNITY
The primary focus of this position is to operate a variety of machines to cut lenses down to proper size and shape to fit the appropriate frame and insert the lenses into the frame ensuring proper fit for all difficult and/or priority jobs. Duties in this position are usually repetitive, requiring analysis and use of individual judgment. Specific duties for this position include ensuring lenses are properly edged consistently, verifying frame shape and axis, performing a cosmetic inspection of the lens and frame, and inserting and securing lenses into the frame. Supervision ranges from close to general.
RESPONSIBILITIES:
All duties to be performed according to the established standard and in compliance with all company policies and procedures while maintaining regular, prompt attendance and availability for overtime as needed:
- Mount lenses by inserting and securing them into the <<insert specific frame type here>> frame. Utilize screwdriver and/or other tools as needed for frame type.
- Load and unload lenses into and out of the edging machine by securing lens clamp and start machine.
- Check lens for frame fit by placing lenses into frame and/or verify lens circumference.
- Scan tray into edger and adjust settings if needed.
- Verify frame shape and axis by comparing the frame/lens to machine diagram.
- Check alignment of frame, lenses, and temples.
- Dot the lens markings to check for lens alignment.
- Read and analyze work ticket to ensure all processes are complete and accurate prior to edging.
- Inspect frame for scratches or defects and perform cosmetic inspection of the lens.
- Identify correct bevel styles needed. Run test lenses through the machine as needed.
SKILLS AND REQUIREMENTS
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education/Experience
- High School education or equivalent preferred.
- 5-7 years previous related experience and/or training helpful.
Language Ability
- Ability to read and comprehend simple instructions, short correspondence, and memos.
- Ability to write short correspondence.
- Ability to communicate effectively in a team environment.
Math Ability
- Basic ability to add and subtract.
- Understand decimal numerical sequencing.
Reasoning Ability
- Ability to multi-task and prioritize.
- Demonstrate good judgment and decision making skills.
Computer Skills
- Basic computer skills.
Certificates and Licenses
None required.
Opened: 10/27/10
Closed: 11/03/10
Internal applicants must complete and submit a Job Change Application form and resume before the closed date to:
Kendra Peters-Ross – Sr. Recruiter
Email: kpeters-ross@essilorusa.com
To apply for this job, go to www.essilorusa.com under CAREERS.
Want to get these alerts immediately? Just sign up to follow us on Twitter at http://www.twitter.com/framesdirect. Check out our Facebook page, too.
Austin Job: Vendor Returns Tech
POSITION Vendor Returns Tech
LOCATION Austin, TX
COMPANY BACKGROUND
Essilor, the world’s leading ophthalmic company (US HQ in Dallas) www.essilor.com has recently acquired a majority stake in FramesDirect.com www.framesdirect.com. As part of this acquisition Essilor is creating a new stand alone division (E-Commerce Global Business) based in Austin with the objective of rapidly developing FramesDirect’s activity in the US as well as overseas through an aggressive international rollout. Austin is intended to be the Group’s worldwide Internet (B2C) headquarters.
ORGANIZATIONAL CULTURE
The organizational culture at FramesDirect is typical of the early phase of a fast growing organization (start-up) characterized by a highly flexible and reactive management approach focusing on getting business done and supported by a very dedicated staff. FramesDirect’s initial success has been achieved thanks to a deep understanding of the Internet techniques generating large traffic to the company web site and a superior level of customer service assisting the online eyewear consumers at every stages of the purchasing experience.
FRAMESDIRECT’S MISSION STATEMENT
FramesDirect.com is the leading online retailer of eyewear (eyeglasses, sunglasses, prescription sunglasses and contact lenses). The Company’s mission is to leverage the advantages of virtual shopping to create the ultimate buying experience for today’s eyewear consumer.
OUR OPPORTUNITY
The Vendor Returns Tech, located in Austin, Texas, is responsible for preparing product for return to vendor for credit. Duties in this position are usually repetitive, requiring limited analysis and use of individual judgment. Specific duties for this position include sorting product by vendor, searching invoices and completing the vendor return according to each vendor’s specifications, preparing product to ship, and ensuring that our customers receive product in perfect condition and in a timely manner.
SKILLS AND REQUIREMENTS
- High School Diploma or GED
- Strong Computer Skills
- Strong Analytical skills
- Ability to multi-task, prioritize and follow-up on multiple projects
- Detail oriented with the ability to communicate information clearly
- Excellent teamwork skills
Opened: 10/27/10
Closed: 11/03/10
Internal applicants must complete and submit a Job Change Application form and resume before the closed date to:
Kendra Peters-Ross – Sr. Recruiter
Email: kpeters-ross@essilorusa.com
To apply for this job, go to www.essilorusa.com under CAREERS.
Want to get these alerts immediately? Just sign up to follow us on Twitter at http://www.twitter.com/framesdirect. Check out our Facebook page, too.
Austin Job: Director, Online Customer Acquisition
Position Summary:
FramesDirect.com.com is seeking a Director, Online Customer Acquistion to lead FramesDirect.com’s all online customer acquisition efforts and will focus on driving growth in existing and developing new acquisition programs including, but not limited to: online advertising, SEM, SEO, Affiliate program, email marketing, Social Media marketing and partner distribution (portals, Shopping Comparison). This position requires a proven track-record of delivering qualified traffic from both an acquisition and conversion standpoint. The role requires an analytical mindset and relentless drive for performance to optimize all campaigns for maximum efficiency and effectiveness. It requires the ability to operate on both a strategic and tactical level, touching all aspects of the search marketing roadmap including vendor selection, systems recommendations, keyword management, bidding strategies, creative testing, and analytics. The Director, Online Customer Acquisition will report to the VP-GM, FramesDirect.com and have significant exposure to the management team, President, CEO and Founders.
Responsibilities:
- Developing and executing an online customer acquisition plan designed to maximize site traffic and drive significant customer and sales growth.
- Develop media plans, manage budget and ensure effective creative development and program execution.
- Maximize paid/natural search traffic and order conversion, while meeting cost per acquisition targets.
- Executing effective affiliate programs/publisher management activities to achieve business development goals.
- Manage relationships with third party bid management partners and media agencies to effectively and efficiently allocate budget across campaigns and initiatives
- Track and report on campaign results, data analysis. Report performance on all online media acquisition/ efforts including spend, conversions number of customers acquired and ROI to the senior management team.
- Develop and maintain a robust test & learn plan to improve our online ad creative and landing pages.
- Design test strategies and creative to optimize results.
- Partner with the Product and Site Conversion team to make recommendations for on-site changes to improve acquisition programs.
- Develop promotional plans to support new product launches and company initiatives.
Requirements:
- Bachelors Degree, Master’s preferred.
- 7-10 years of marketing experience, minimum 5 years online / Internet marketing.
- Must be able to plan and organize major marketing programs and coordinate development by agencies and internal team.
- Strong knowledge of the Internet, online and email marketing technologies and best practices.
- Significant experience in direct response required.
- Strong experience managing agencies and 3rd party outside vendors.
- Ability to think strategically, analyze a problem and develop tactics/strategies to drive growth.
- Ability to work in a fast-paced, results and deadline driven environment.
- Able to establish productive cross-functional relationships in a collaborative team-based environment
- Strong organizational and project management skills.
- Strong interpersonal, negotiating and diplomatic skills required to effectively manage relationships with diverse internal and external contacts.
International experience would be a plus.
To apply for this job, go to www.essilorusa.com under CAREERS.
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Austin Job: Site Conversion Senior Analyst
The Site Conversion Senior Analyst will be responsible to constantly monitor and analyze FramesDirect.com’s site conversion, identify conversion issues and hurdles and provide data-based recommendations to the marketing and usability teams to generate more customers and drive higher sales. This role will execute and analyze daily performance reports targeted to: site visits by channels (SEO, PPC, affiliates, direct, etc), pages views, exit and bounce rates, orders and sales to measure the “health of the business”, measure and report on the impact of projects and strategic/tactical improvements. A key for success in this role is a unique blend of analytical acumen, strong experience in e-commerce, technical skills and business knowledge. This role provides the opportunity to work with a global view of the entire FramesDirect.com business.
As a conversion expert this will be a key, valuable, and visible role in the organization.
Responsibilities:
- Analyze overall site usage (quantitatively and qualitatively)
- Site traffic analysis (by time period, promo types. etc…)
- Analyze conversion rates (by traffic sources, time of year, product, etc )
- Analyze page views, bounce and exit rate (by site areas/pages)
- Perform Funnel analysis
- Monitor daily performance metrics to understand channel performance and diagnose issues
- Set up A/B tests, reporting/analysis standards
- Recommend and structure tests including home pages, category and product pages, landing pages, shopping cart, etc
- Perform granular traffic and conversion audits across points of sale to gain insight into keyword and landing page performance/category performance
- Provide insights to the SEO team as well as recommendation on how to better reference the site to maximize conversion
- Work closely with the Marketing and Merchandising team as well as the Site Usability team to improve overall conversion rate, providing data and analysis to justify required changes to the site marketing, user experience, pricing, CRM, etc
- Work closely with the Customer Acquisition team to maximize ROI of the marketing budget through site conversion
Requirements:
- BS, BA, or Graduate degree, MBA preferred
- Minimum of 5 years experience in e-commerce data\business analysis
- Minimum of 3 years in ecommerce site conversion analysis
- Proven track record in driving conversion of ecommerce site
- Good understanding of digital marketing principles and best practices
- Ability to balance theory and practical reality
- Experience with large, active data sets in multiple environments
- Ability to work in a fast paced, open environment with limited structure
- Ability to effectively prioritize multiple requests from different stakeholders
- Strong interpersonal and communications skills
- Strong conceptual and analytic skills
To apply for this job, go to www.essilorusa.com under CAREERS.
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Austin Job: Product Database and Catalog Manager
POSITION Product Database and Catalog Manager
LOCATION Austin, TX
COMPANY BACKGROUND
Essilor, the world’s leading ophthalmic company (US HQ in Dallas) www.essilor.com has recently acquired a majority stake in FramesDirect.com . As part of this acquisition Essilor is creating a new stand alone division (E-Commerce Global Business) based in Austin with the objective of rapidly developing Frames Direct’s activity in the US as well as overseas through an aggressive international rollout. Austin is intended to be the Group’s worldwide Internet (B2C) headquarters.
ORGANIZATIONAL CULTURE
The organizational culture at Frames Direct is typical of the early phase of a fast growing organization (start-up) characterized by a highly flexible and reactive management approach focusing on getting business done and supported by a very dedicated staff. Frames Direct’s initial success has been achieved thanks to a deep understanding of the Internet techniques generating large traffic to the company web site and a superior level of customer service assisting the online eyewear consumers at every stages of the purchasing experience.
FramesDirect’s Mission Statement:
FramesDirect.com is the leading online retailer of eyewear (eyeglasses, sunglasses, prescription sunglasses and contact lenses). The Company’s mission is to leverage the advantages of virtual shopping to create the ultimate buying experience for today’s eyewear consumer.
OUR OPPORTUNITY
The Product Database and Catalog Manager, located in Austin, Texas, is responsible for Product Team and the constant update of assets (images and content) and data in order to keep the Company’s e-commerce product catalog up-to-date at all times. The Product and Catalog Manager will be leading these efforts with the support of a product team and working closely with the developers. The area of responsibilities includes uploading new product data and images, pro-actively propose solutions to improve efficiency of the maintenance and updates of the Product Catalog, actively participate in the product attribute definition to maximize efficiency of the FD site search engine and improve user experience on the FD site, monitor product inventory and sales, removing discontinued products at the end of their life cycle, as well as working with other departments on new product launches.
PRIMARY RESPONSIBILITIES
• Oversee that the technical specifications are input in the database so that each frame is categorized for search functionalities on the site
• Responsible for making sure catalog ad images are current and live and that all collections are priced correctly
• Manage and motivate the Product Data Entry Team (2 to 3 persons)
• Coordinate all communications with Company’s vendors regarding product information and product life cycle
• Coordinate and check the vendor’s electronic data feed as well as the vendor’s electronic inventory feed for all applicable collections
• Order and manage product samples for photography/video to be uploaded on the site
• Oversee and manage the digitizing of frames and sunglasses requiring internal imaging.
• Reporting Data: Keep a log of when promotions, GWPs, best sellers and price changes go live and track sales
• Make recommendations for price changes based on reported sales data
• Stay current on what products customers are searching for by analyzing Search Engine Optimization data on a regular basis. Stay abreast of competition practices
• Coordinate with Blog/Social Media team to announce when new product and new collection goes live and work hand-in-hand with the Marketing Department
• Create and update a weekly/bi-weekly newsletter and reports for internal purposes regarding new products, changes made to collections, best sellers, collection and product group performances, promos, etc.
SKILLS AND REQUIREMENTS
• Bachelor’s Degree or equivalent professional experience
• Advanced proficiency in Excel and Access (knowledge of other databases is a plus)
• Experience of data entry and product database management
• Strong Analytical skills
• Ability to multi-task, prioritize and follow-up on multiple projects
• Self-starter and problem solver
• Detail oriented with the ability to communicate information clearly
• Excellent teamwork skills and experience leading a small team
• Experience: at least 5 years working in a consumer goods company.
E-commerce experience is a plus.
Internal applicants must complete and submit a Job Change Application form and resume to:
Kendra Peters-Ross – Sr. Recruiter
Email: kpeters-ross@essilorusa.com
Want to get these alerts immediately? Just sign up to follow us on Twitter at http://www.twitter.com/framesdirect.
Optician Help Wanted: Quality Control Rx Inspector
Online optical leader FramesDirect.com is searching for a Quality Control Rx Inspector for our Meyerland area office:
Requirements:
o Optical experience
o Great organization skills
o Detail oriented
o Possess the ability to find mistakes and troubleshoot them
o Must have knowledge of Rx lenses
o Ability to transpose an Rx
Duties:
Check in all prescription lenses
- Verify that lenses are correct
- Material
- Power
- Match Rx on file
Prepare lenses for Lab
Keep track of orders which are missing information
- Missing PD
- Missing Rx Verification
Final Inspection
- Make sure final product is 100% accurate
- Check Quality of Workmanship
- Check for accuracy of Rx
- Clean and Prep glasses for shipping
Lens Reorders
- Reordering of all lenses that do not pass inspection
- Daily check of all delayed Rx lens orders
- Maintain Mfg Lens Returns (weekly)
If you are interested and qualified, please reply with a copy of your resume and a cover letter describing your background.
Agencies and virtual workers need not apply.
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Houston Job: 4 Month Contract Technical Support
FramesDirect.com, the online leader in eyewear, is searching for a contract Technical Support technician for a four-month term at our west Houston location.
Skills
• Installing, configuring and upgrading operating systems and software.
• Installing, configuring, assembling and repairing computers, monitors, network infrastructure and peripherals such as printers and related hardware.
• Installing and troubleshooting IP Cameras.
• Troubleshooting and solving hardware and software problems.
• Instructing users on new or upgraded computer applications and hardware
• Using initiative and independent judgment within established guidelines and procedures.
• Organizing own work, setting priorities and meeting critical time deadlines
If you are interested and live in Houston (Sorry, this one’s in-house. Agencies and virtual workers need not apply), e-mail your resume in Adobe Acrobat or Microsoft Word format. Make sure to include your full name within the file name of your resume. Legal residents only. No visa sponsorships.
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Houston Job: Optical Lab Manager
Online optical leader is searching for an aggressive Optical Lab Manager to efficiently run our busy, high volume lab.
The position requires:
* Optical lab management experience
* Production experience including cutting and edging
* Good leadership skills
* Strong communication skills
The right candidate will have the ability to oversee, improve and implement procedures to streamline and improve our lab, QC and shipping/receiving departments.
The winning candidate will work onsite at our lab in the Meyerland area from 9-6
If you are interested and live in Houston (sorry, this one’s in-house), please reply with a copy of your resume and “Optical Lab Manager” as the subject of the e-mail. Agencies and virtual workers need not apply. Please make sure a physical address is listed on your resume.
Want to get these alerts immediately? Just sign up to follow us on Twitter at http://www.twitter.com/framesdirect.
Austin Job: Customer Service Representatives
Online optical leader FramesDirect.com is searching for Customer Service Representatives preferably with optical experience. Use your professional optical/and or customer service skills to help and interact with customers world-wide. Must be prepared to office at our southwest Austin location off FM 1826 near Driftwood and have at least two years of telephone oriented customer service experience and/or experience as an optician.
The position does require:
- Strong computer skills a must.
- Proficient grammar and speech .
- Quick learner and an efficient mulitasker.
You will communicate with customers via phone and e-mail.
Availability on Saturdays from 8-5 and weekdays from 7am-8pm is required.
If you are interested and live in Austin (sorry, this one’s in-house), please reply with a copy of your resume and “Customer Service” as the subject of the e-mail. Agencies and virtual workers need not apply. Please make sure a physical address is listed on your resume.
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